Analysis of three Digipaks

Katy perry teenage dream album. This is the digipak for Katy perry's teenage dream album. The theme of sweets/cakes and confectionery runs throughout the whole of her album. One of the CD's are made as if it is a doughnut, the other one like a sweet. This is not an abstract digipak as it has mainly pictures of her in it.In the cover there has been a great use of visual design on the front of the album. Katy perry seems to be laying in some candy floss, this image of all things sweet is also carried through with the title of the album which is in the form of a candy cane also her name is in the form strawberry juice of some sort. The main colour scheme seems to be colours such as pink white and red, which also helps distinguish what type of audience this is aimed at. It has been aimed at female mainly young females. This is similar to our genre because the artists songs are also related to young females. 

On the back cover of the album it is clear to see the same sort of theme runs to the back as well. The back of the album has the writing in red with a candy floss background. It also has a bar-code and the record company. Instead of the letter 'O' being used she has smartly put sweets in the shape of an 'O' to tie in with the rest of the album.

This is Ke$ha's new album cannibal. Her previous album was called animal. It is noticeable that she has tried to emerge the cover of her previous album and her new album together. It is a very glittery theme with the colours blue and cold dominant on the cover of the album.

On the back of her album is the album tack list, the text is very edgy and is white which goes well with the dark red and black background. There is also a picture of her her on the back and the theme of gold glitter runs through from the front of the album cover. There is also a bar code and an record company. It is also split in 2 with half of the track list from her new album cannibal and the other half from her previous album animal. This is the album digipak. It has the lyrics to her songs and also a thanks page. it keeps to the colour scheme of red, black and glittery. She also has pictures of herself inside and a flag of where she is from, USA.

This is the album back to black by Amy winehouse. she is a solo young female artist similar to our artist. Her background is very dark colours which go with the title of the album suggesting depression or sadness. Her sitting alone on the chair also represents this. The font for the name of the artist is very bold and stands out. She is similar to our audience because the target audience is more or less the same, again young teenage girls heartbroken or looking for love.