Evaluation Question 2: How effective is the combination of your main product (video) and ancillary texts (digipak and advertisement)?

Main product video

My main product and the ancillary text (digipack and advertisement) links to my main product as the photos that i have used is from the main video it self. The audience can clearly see the link between them as the mise en scene and the costumes are the same. the combination between the images are very strong and helps the audience to relate the video and the ancillary texts to each other, which also helps them to easily figure out that they are both for the same album.



  


Digipack

The image i have used for both the front cover and the back cover is similar as the artist has the same costume, hair and make up. This helps the audience to relate to the the video and the digipack which will help them to recognise both of them when they see it anywhere. The photos have been taken after the shots were recorded so that we can get the same effect on both the videos and the cd covers.

Advertisement  

The advert i have made also relates to both the video and the digipack as i have used the same image as the front cover image of the digipack, so the product and the ancillary texts i have made all use images of  similar types as they have the same costumes, make up and the same hair style. the lightning of all the photos are the same to create the same type of effect. The images i have used relate to the real media product of Lily Allen as her photos are also taken to show herself out and look kind out funky.