The main aspects that link our music video with my digipak and advertisement is the scenery which consists of an outside garden settings, with our actual music video set next to a lake, compared with my advertisement which is set in a garden, along with the back CD pannel and front inside pannel which all display different sorts of outside scenery pictures which is the main link between them. Bellow shows the comparison between a filming location shot scene from making our video and a location shot for producing my digipak and advertisement:
The audience can recognize them as linked products also because of the mise en scene clothing on artist Almelia wearing pink in the video to show her happiness resulting in me using a pink/purple theme for both my digipak and advertisement which was ideal to do because the target audience are girls who would stereotypically be attracted to this theme. Bellow shows the link which I've explained:
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